We aim to inspire the next generation of young women to pursue higher education, leadership, and of course, personal style. Her success is our success and we hope  to broaden horizons and create equal opportunity throughout our communities. Part of this means placing high value on education as a valuable part of success and providing young women with financial assistance for furthering her education.  We are proud to offer our annual Tobi Cares Scholarship in which we award $3,000 to one outstanding recipient in the United States. The lucky winner will also receive a $200.00 Tobi.com store credit so she can continue her success in style.

  • Applicant must be a female enrolled or enrolling as an undergraduate student in a four year college or community college in the United States.
  • Applicant must be an incoming freshman, sophomore, junior or senior to qualify.
  • Applicant must submit their application by June 30, 2017.
  • Applicant must answer all essay questions on our application form.

A $3,000 Scholarship + $200 Tobi.com store credit will be awarded to one winner. The deadline to apply is June 30, 2017. The winner will be notified via email by July 14, 2017 and has until July 28, 2017 to claim the award. The award will be distributed directly to the winner's selected college once we have verified that they have been admitted and are registered to attend.

We're so excited to announce Caroline Dranow is the winner of our Tobi Cares Scholarship!

Thank you so much to all those who applied! We enjoyed reading about your fashion icons and we're truly inspired by all of you. We are currently working on launching a new scholarship - keep an eye on this page and our social networks! We encourage you to apply once it's available!


A big thanks to all of our partners who have helped us promote our scholarship program. We are extremely grateful for your support in our cause to inspire the next generation of young women to become leaders and progressive influencers in society. If you are interested in collaborating with us or learning more about the program, please email us at scholarship_partners@tobi.com.