When we’re good, we’re very good. But when we’re bad, we’re better. Nobody understands that rule-breaking attitude better than Hellz Bellz designer Lanie Alabanza. After sharpening her streetwear fashion sense with Akademiks and Rocawear, Ms. Alabanza struck out on her own to produce a unique streetwear line just for the non-conforming female.
The rebellious girl in us loves Hellz Bellz’ provocative tees and edgy jeans. And these pieces aren’t about making your bottom look like an apple or outlining your cleavage in bling. They’re provocative and sexy in a thoughtful way—not in a skinfest way.
Garnering a fusion of military and mod influences from the early ‘60s British punk scene, the Holiday collection from Hellz Bellz maintains a striking palette of black, white, red and military green. With a tough buckle here and a gleaming rivet there, being a bad girl has never looked so good.