When you catch someone checking you out, it’s not your back pocket detailing they’re admiring. With a pure wash, anonymous back pockets and curve-hugging stretch denim, J Brand puts curves first and turns minimalist into bootylicious. Best known for their supersexy skinny jeans, J Brand’s latest collection includes flared, high-waisted denim with a funky ’70s flavor. But even as their styles evolve, the focus on curves remains the same. Your life is complicated. Your jeans shouldn’t be.