
about the designer
With all of the jeans out there claiming to really flatter the female form, it’s surprising that the majority of premium denim designers are men. When Seun Lim founded James Jeans, she brought her female intuition to the table and it’s clear that Lim knows what women want in their jeans. The line has become famous for asset-enhancing darted back pockets and specialized washes that are dried in the sun and hand-brushed for a perfectly worn effect. Slimming through the thigh and curve-boosting in all of the right spots, James Jeans subtly sculpt the body for maximum appeal. It’s no wonder that the likes of Carmen Electra, Jessica Alba and Jessica Simpson are fans. And so are we!